Marketing Plan

7 Page Marketing plan due on the 17th about an auctioning business.

Develop a plan including the following elements:

1. Executive Summary
2. Brief Overview
3. Social Media Presence
4. Competitive Analysis
5. Goals
6. Strategies
7. Target Market
8. Platforms
9. Implementation

Platform-Specific Tactics and Tools

Facebook

Twitter

LinkedIn

YouTube

Instagram

Swarm by Foursquare

Content Development

Assignments

1. Monitoring

Tracking

Measuring

Evaluating

Social Media Monitoring Tools

1. Tuning
2. Budget
3. Return on Investment